Shopify's Holiday Report: UK and Australian Shoppers Are Value-Maxxing With AI
UK shoppers plan to spend less this Black Friday weekend and Australians more, but both are researching harder, parking items in their baskets and using AI to decide. What Shopify's 2026 Holiday Retail Report found in each country, the independent-brand link and its caveats, and seven steps for sellers before the peak.
8 Oct 20267 min read
